photo : Claude Cruells
Our two paternal great-grandfathers worked in the wine industry: one created a wine brokerage business on the quays of the Saône river in Lyon; the other was a wine grower in the department of Hérault. This was at the very end of the 1800s, a time when few people decided to change lifestyles. Nevertheless, at the turn of the 20th century, the family moved to the wine estate of Euzière, in Fontanès, amidst inquisitive looks from the neighbours :
why would they come here?
Had they sensed that their adoptive wine region was poised to produce top quality wines?
Absolutely not, a series of crises struck the region’s wine industry, occasionally compounded by the consequences of extreme weather conditions. It wasn’t until the beginning of the 1970s that the realisation of the need for change shook up the existing rulebook, one that was no longer suited to changing consumer habits.
A clutch of wine growers in the Pic Saint Loup area, including their grandson Paul, began to trigger change and to restructure vineyards by planting what were known as ‘improving grape varieties’. The first Grenache were planted, followed soon afterwards by Syrah. The move required unwavering belief – yields dropped dramatically as a result of the switch.
Paul was our father and also a genuine, visionary wine grower with single-minded determination.
Some thirty years ago, as the winds of change began to blow over Languedoc, Michel enthusiastically took up the reins of the estate.
The truth was plain for all to see: care creates quality.
Marcelle joined him a few years later, in 1991.
It was a real life change for her. After graduating from the Ecole du Louvre, she had begun a career setting gemstones into jewellery. At l’Euzière, she found a different way of expressing her creativity, driven by the desire to further embellish the jewels in the estate’s crown.